Strength for life. Built with intention.

Hey, I’m Elektra! A strength and wellbeing coach specialising in holistic, 360 degree training.

I created this brand for everyday people who want more than surface-level fitness. Initially, my hope was to help women build strong, capable bodies; grounded confidence; and to feel at home in their skin. After overwhelming success, I’ve decided to open my expertise to everyone—all genders, all ages, all life-paths. I’m equipped to meet you wherever you are, however you are.

It’s no secret that health and fitness go far beyond the gym. It’s about training intelligently, nourishing your body, and moving with intention. All to improve your day-today life, as well as the specific goals you may have.

My approach blends strength training, calisthenics, functional movement, and lifestyle coaching (including nutrition) to create programs that are adaptable, empowering and sustainable.

Strength is about more than how you move, it’s about how you feel.

Let’s Work

1:1 Coaching

Personalised coaching tailored to your body, goals, and lifestyle. Ideal if you want focused support, accountability and a fully individualised approach.

I offer remote & online coaching to fit your lifestyle, wherever you are.

Workshops & Events

Repeating series and once-off sessions dedicated to specialised areas of knowledge and craft. Think:

Boxing | Nutrition | Calisthenics | Women’s Health

and anything else my community decides needs time and attention.

The HERD

A women-only strength community built on connection, progression, and support. Train together, grow together, and build confidence in a welcoming environment.

Classes are every Saturday and sell out fast! Make sure to get your tickets in advance.